Three ways to make an image
/ Studio
TraditionalHybridArtificial
Over a decade of making art, telling stories and shifting culture. The tools will keep changing, and we will keep creating. We honor the craft and how it has always been done, while shaping what comes next.
TraditionalFull-service production on set. Casting, crew, locations and post for campaigns, commercials and editorial.
View the work
RealArtificial
/ Production mode
Extended
View the work
HybridOne real shoot, multiplied. Talent and product captured on set, then extended with AI into new sets, seasons and formats.
See the examples →
See the examples →
MM/01Exp 001 / In production
/ Production mode
Rendered
ArtificialMM/01, our AI division. Fully generated campaigns, licensed digital talent and the Experiments.
Enter MM/01
Enter MM/01
Selected workHover to preview
01Tom Ford BeautyBoys & GirlsTraditional
02Apple Musicx BellaTraditional
03BudweiserWorld CupTraditional
04Carolina HerreraCampaignTraditional
05MACLightfulTraditional
06Marc JacobsPerfectTraditional
07EquinoxHoldArtificial / Spec
MM/01 / Talent roster
Alter Egos
Alter Egos are the models you can book through MM/01. Each one has a code: their initials, then a number that tells you what they are.00Origin / the real person01Licensed Twin / their AI version, made with permission02Monster Made / fully AI, no real person
SW/00Real talent, booked through Modern Monster for live production.Consent on file / View portfolio →
01 / Licensed TwinSW/01The licensed twin of a real model, built with their consent and cleared for usage.Consent on file / View portfolio →
02 / Monster MadeOV/02Fully artificial talent, built from zero in house.Book in development / View →