MM/01Experiment 001Spec
Equinox
Body of Work
A spec film and print campaign for Equinox, made entirely with SW/01, our Licensed Twin. Twenty four stills, one gallery, one woman.
The idea
Your body is art.
Body of Work treats the body the way a museum treats a masterpiece. She is made in the studio and shown in the gallery: placed on a plinth, studied by strangers, measured by art handlers, compared to the marble gods around her.
The statues are perfect and cold. She is warm, sweating and very much alive. A masterpiece is finished. She never is.
Body of Work.
IThe StudioThe work is made.
IIThe InstallationThe work is prepared.
IIIThe ExhibitionThe work is seen.
IVAfter HoursThe work walks out.
Next
Film
A 30 second film and a 15 second vertical, cut from the same renders as the stills. Same studio, same gallery, same woman.
Spec work. Not affiliated with or endorsed by Equinox.← All experiments

