/ MM/01Experiment 002Spec
Olipop
Strawberry & Vanilla
A spec product film for Olipop, built shot for shot from a real Budweiser commercial. Same cut, same camera moves, a new can in hand. Delivered horizontal, vertical and as stills.
01 / Pink HeroThe idea
Same cut. New can.
We took a real Budweiser commercial and handed the product role to Olipop. The camera moves, the timing and every cut stay exactly where they were. The bottles become cans and stadium red becomes strawberry pink.
Nothing was reshot. One real film becomes a new brand's launch spot, then every format the campaign needs: the horizontal film, a vertical cut for social and a set of stills.
Same film. New brand.
IThe LabelMacro, in the cold.
IIThe Line UpSeven cans, one row.
IIIThe DropCans in the air.
IVThe CrackTop down, tab open.
Side by side
Real / ArtificialEvery format
One film / three deliverables
Stills
6 stills / click to viewSpec work. Not affiliated with or endorsed by Olipop or Budweiser.← All experiments

